Program

09:30 a.m.

Welcome

Karin Eymael, Editor-in-Chief Weinwirtschaft


 

09:45 h

Keynote

Stevie Kim, Founder of Italian Wine Podcast


10:15 h

Market Overview: Spotlight Germany

Andreas Brensing, Senior Wine Consultant & Wine Scout Rewe Group Buying


 

10:45 h

Market Overview: Spotlight Switzerland

Olivier Savoy, CEO Vereinigung Schweizer Weinhandel (VSW) 


 

11:15 h

Market Overview: Spotlight Austria

Hans Bergmann, Head of Wine Product Range Management, Spar & Interspar Austria


 

Conference Break, Networking


 

12:00 h

Understanding German Wine Consumers: Insights into Behaviour, Preferences, and Market Segments

Prof. Dr. Prof. h.c. Gergely Szolnoki, Hochschule Geisenheim University


 

12:30 h

Winning the Market: How Sustainability, Innovation and Multichannel Marketing Shape Italian Wine Success (working title)

Prof. Dr. Marc Dreßler, Weincampus Neustadt 


 

13:00 h

Best practice – Is it all a question of price? Insights into a company that operates successfully on the German market with Italian wines

Edoardo Freddi, CEO & Founder of Edoardo Freddi International Srl


 

13:15 h

Conference Break, Business Lunch


 

14:30 h

Digital Wine Retail in Transition. Technology as a Source of Competitive Advantage

Katja Felke, CEO Silkes Weinkeller


 

15:00 h

Panel discussion with leading wine importers

moderated by WEINWIRTSCHAFT correspondent Veronika Crecelius and with industry representatives as 


 

16:00 h

The End