Alexander Borwitzky, born in 1968, graduated with an MBA from the University of Nottingham in 1992.

After holding management positions in international consumer goods and retail groups, he was Jacques' Managing Director from 2013 to April 2020.

He has extensive experience in the retail sector and has been a member of the Board of Management of Hawesko Holding SE since January 2015. In his role there, Alexander Borwitzky is responsible for the Multi-Channel Retail division. Since 2019, he has also been Managing Director of the Austrian specialist wine retailer Wein & Co.