Stevie Kim brings a rare, end-to-end perspective on Italian wine that few speakers can offer, spanning education, promotion, marketing, and global communication. As Founder of Italian Wine Podcast, she sits at the crossroads where producers, trade, media, and consumers meet, shaping how Italian wine is understood and valued worldwide. Drawing on real market conversations and global listening, her keynote will offer sharp insights, fresh provocations, and practical takeaways for anyone navigating today’s international wine scene. This opening address promises to challenge assumptions and set an energetic, relevant tone for the conference.